Cybersecurity A Business Perspective

By: Rob Arnold 

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Experts agree and studies show that executive involvement is critical to managing cyber risk. But what exactly does that look like to the owners, board members and top managers of resource constrained small and medium businesses? This guide strips away the technical aspects and illustrates how to manage the business aspects of cybersecurity.

This Step-By-Step Guide Offers:

• A business perspective without the technical jargon.
• A step-by-step guide for addressing cyber risk.
• A way to align cyber spending with business objectives.


ISBN-10: 069294415X
Library of Congress Control Number: 2017913744

University Use

Boston College

American University in Paris

University of Suffolk (UK)

Virginia Tech

Ryerson University

Industry Accolades

100 Best Cyber Security Books of All Time – Book Authority

30 Cybersecurity Books To Deepen Your Knowledge – Auth0

A National Institute of Standards and Technology (NIST) reference.

About This Book

Cyber risk managers know that sometimes there is disconnect between the way they view cybersecurity versus the way their businesses leaders do. This communication disconnect can cause a lack of cybersecurity prioritization in a business and lead to costly, damaging breaches. Managing cyber risk requires more than firewalls and good passwords. Cash flow, insurance, relationships, and legal affairs for an organization all play major roles in managing cyber risk. Treating cybersecurity as “just an IT problem” leaves an organization exposed and unprepared. Therefore, executives and cyber risk managers have to get on the same page.

Cybersecurity: A Business Solution is a concise guide to managing cybersecurity from a business perspective, written specifically for the leaders of small and medium businesses. This book helps cyber risk managers communicate their priorities to businesses leaders by providing a step-by-step approach to managing the financial impact of cybersecurity. The strategy provides the knowledge your business leaders need to better engage with cybersecurity. The book also covers common pitfalls that lead to a false sense of security. And, to help offset the cost of higher security, it explains how business leaders can leverage investments in cybersecurity to capture market share and realize more profits.

About The Author

Rob Arnold is the CEO of Threat Sketch, a data and analytics firm specializing in solutions for large scale cyber risk management problems that include measuring cyber risk and producing custom, executive-level cyber risk reduction strategies tailored to the unique needs of each organization within a portfolio of clients or vendors. Mr. Arnold completed his graduate studies in information security at East Carolina University and is certified in risk and information systems control by ISACA.

He has represented the interests of small organizations before Congress and through participation in key Homeland Security events.  Mr. Arnold is an active member of the IT Sector Coordinating Council and he is a member of the ICT Supply Chain Task Force Executive Council.  He also advocates for small businesses on the national stage through Business Executives for National Security (BENS) and through speaking engagements at national conferences, such as those sponsored by the National Institute for Standards and Technology and the Wall Street Journal.

Active in his local community, Mr. Arnold is chairman of the North Carolina Center for Cybersecurity, is a founding member of the Piedmont Triad Cyber Round Table, is an advisory board member to UNC-Greensboro’s Information Systems and Supply Chain Management program, and he serves on the board of the Forsyth Technology Community College’s cybersecurity program, which is a certified NSA Center of Academic Excellence.

Rob Arnold, was recorded by the National Institute of Standards and Technology (NIST) to promote adoption of the NIST Cybersecurity Framework.

Panelist for the Wall Street Journal PRO Cybersecurity Small Business Academy in California.

Rob Arnold, provides the US Congress with testimony on the impact of sharing cybersecurity information.


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